WDW2016 Confirmed 1-3 July & 90th Birthday of Ducati

iconic944ss

Elite Member
Should be something special...

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"2016 will not be like other years: it will actually coincide with the ninetieth anniversary of Ducati, founded on 5 July 1926 almost as a dream, thanks to the will of the three brothers Adriano, Bruno and Marcello Cavalieri Ducati, supported by their father Antonio.


It is fitting to define Ducati's history as a dream, because the adventure began in a dark laboratory in the centre of Bologna, in Via Collegio di Spagna 7, when the work force consisted of just two workers and a secretary. Probably not even the Ducati brothers could have imagined what that small laboratory would one day become. The first product, an electric condenser called "Manens", was no bigger than a one Euro coin, and yet it was a new technology, so sophisticated that, in the space of only a couple of years, production was transferred to the villa owned by the Ducati family.

From then on, a whirlwind of discoveries and recognition that would lead Ducati to grow further, until coming to the fateful day of 1 June 1935, the day on which the first brick of the Borgo Panigale factory was laid. Attention to detail, extreme attention to quality, precision and the great reliability of products such as calculators, radios, cameras and film cameras ensured that Ducati was one of Italy's most technologically advanced companies in the 1930s. Those two employees at the small laboratory became almost 1200 in 1936, and the company grew in overwhelming fashion.

Unfortunately, shortly after, Italy would fall into the throes of the Second World War: the conflict, armistice and the war of Resistance would devastate Ducati along with many other companies, before the factory was destroyed in October 1944.

Yet Ducati built itself back up as quickly as it had been destroyed and, in 1946, the first chapter in its two-wheel history was written. Everything started with the Cucciolo, a small 4-stroke auxiliary scooter that would become very popular across Italy and that would represent the birth of a new story.

A few years later, with the advent of the Cucciolo and the end of the Ducati brothers' period of management (1948), Ducati would need to strengthen its motorcycling soul: in 1954 the company was thus divided into two branches, "Ducati Elettrotecnica" and "Ducati Meccanica", and Fabio Taglioni, the true "father" of modern-day Ducati, was employed.

Over thirty years of collaboration with the company, the brilliant engineer, hailing from Lugo di Romagna, was responsible for almost one thousand projects, created the first real racing bikes (1954) and invented what would become the brand's most distinctive features: the desmodromic system (1956), the L-shaped twin-cylinder engine (1971), and the trellis frame (1979).

The impressive series of projects, all avant-garde, were crowned by an equally impressive run of victories across the widest variety of competitions, such as the Motogiro d'Italia (1954 - 1957), the grand prix races of the 125 and 250 classes (1956 - 1961), the 200 Miglia di Imola (1972) won by Paul Smart and the Tourist Trophy victory for Mike Hailwood (1978), right up to the end of Taglioni's career which coincided with Marco Lucchinelli's triumph at the Daytona Battle of the Twins (1986).

The arrival of Cagiva in 1985 brought a wave of innovation to Ducati, in terms of both the product and key personnel. With Taglioni having retired, Massimo Bordi and Gian Luigi Mengoli were put in charge of design and together developed an innovation that would write another important chapter in the history of the Bolognese twins: the 4 valve, water-cooled engine. The new engine was tasked with bringing Ducati to a tougher, but decidedly more prestigious, level of competition, the Superbike world championship. A choice that paid off when, in 1988, Marco Lucchinelli scored the first historic win with the 851, the bike that would go on to win the first rider's title in 1990 with Raymond Roche.

But there was no time to rest: alongside Bordi and Mengoli were a new generation of designers, represented by Claudio Domenicali and Filippo Preziosi, at the very moment in which Ducati was entering the golden age of design with "neoclassics" such as the Monster and the 916, Massimo Tamburini's masterpiece. In Superbike, Ducati consolidated its place as leader with Carl Fogarty, the winner of four world titles, and then with Troy Bayliss, a true hero for the ducatisti and three-times world champion with Ducati bikes.

After Cagiva, TPG and Investindustrial took over the Bolognese brand, bringing it to the top of the world in terms of popularity, product quality and brand uniqueness, while in 2003 Ducati's MotoGP story began, making first Loris Capirossi and then Casey Stoner heroes who, over the course of four years, would bring Ducati to the highest step of the rostrum: the world title win with Stoner.

This was followed by years of great innovation, the arrival of Audi, the birth of new models including the 1199 Panigale and the continuous growth of the Ducati brand across the globe. If we look back, and think of that small condenser built by two workers in 1926, we are amazed and can truly see how compelling and fascinating the story of this company is, a company born almost by chance but always steered by passion and love"


http://www.ducati.com/news/90_years_of_passion/2015/11/04/3947/index.do
 
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i know it yonks away but i have had such a heavy work focused year, which has paid off (the workforce call me MR @@@@@@@ now)and that now i have met some of you northern folk i will be doing a lot more social events and so i am up for it
 
Press Release from Ducati


World Ducati Week 2016: the countdown has started



• From 1 to 3 July at the Marco Simoncelli Misano World Circuit
• Time to celebrate Ducati's 90th anniversary at the ninth edition of the WDW
• The WDW has always stood for motorcycles, riders, a racetrack and tons of passion

Borgo Panigale (Bologna, Italy), 14 December 2015 – The event which Ducatisti from all around the world most look forward to is already on the agenda. From 1 to 3 July 2016 the international Ducati community in its entirety will be celebrating their shared passion for the Bologna-made bikes at the World Ducati Week to be held at the Marco Simoncelli Misano World Circuit.

The ninth edition of the WDW will provide the perfect opportunity to celebrate Ducati's 90th anniversary with fans and Ducatisti from all over the world. The Ducati story began on 4 July 1926 when the three brothers, Adriano, Bruno and Marcello Cavalieri Ducati, assisted by their father Antonio, founded the Società Scientifica Radio Brevetti Ducati company. Since then the Bologna-based firm, driven by its unique engineering talent, has created motorcycles of inimitable design and a strong sporting character.

In 2014 there was a record-breaking turn-out at the global Ducati gathering with over 65,000 attendees coming from five continents and as many as 56 countries from all over the world. Ducatisti joined the event from the USA, Europe, Australia, Russia and India as well as Brazil, China, Malaysia and even Gabon, Iceland and Nepal, all united by their passion for Ducati bikes. Only an event like this brings out the best of Desmodromic passion.

The multitude of participants expected at this edition will be able to see and try out the new models presented at EICMA including the XDiavel and the Multistrada 1200 Enduro. They will have a chance to chill out in the relaxed atmosphere of the Land of Joy within the Ducati Scrambler area and of course they'll also be able to have fun on the track with test rides and the Ducati Riding Experience. The Ducati MotoGP and Superbike riders will be present too, as will be the great passion and enjoyment which have characterised the WDW ever since the first edition held in 1998.

The countdown has already begun and over the next few months the programme will be available, together with detailed information on how to take part in World Ducati Week 2016, on the official website wdw.ducati.com.
 
So, i don't know much, but who are Audi/V.W offloading The ducati brand to ?
I think this is just business commentators discussing the merits of the idea in order for VW to raise funds if needed.

At the moment I don't see anything from any analysts or the company themselves, so it seems unlikely for now.
 
I appreciate that I'm a bit thick! I want to get flights booked this weekend but how do you buy tickets for the actual event??:confused:
 
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I appreciate that I'm a bit thick! I want to get flights booked this weekend but how do you buy tickets for the actual event??:confused:

I didn't get the ability to purchase tickets for members until late March/early April for WDW in 2014, so it may be a while yet before tickets can be bought. When the go on Sale, I will make an announcement on here and email.
:thumbs:
 
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